ABC affiliates target sustainability

ABC affiliates target sustainability

ABC affiliates target sustainability

America’s Best Cleaners focused on sustainability and its role in the future of the industry at its national affiliate meeting in Santa Barbara, CA, March 13-15.

The first day started with a tour of the facilities of the host, Ablitt’s Fine Cleaners and Tailors which provided an example of how to run a drycleaning business now and in the future informed by the sustainability pillars of “planet, people and profit.”

The group than toured the Santa Barbara Desalination Facility. With water a primary utility for drycleaners, understanding the need for a sustainable resource is critical to the short and long-term future.

From there, Bill Odorizzi and Wesley Nelson of Sankosha gave a presentation on sustainability “Sankosha style.”

Presentations also featured Harry Carranza of Select Risk Insurance, with his talk “Understanding Risk Within Your Sustainability Plan.” Then Mark Jones and Toran Brown of SPOT Business Systems presented “Technology of Today and the Future,” offering affiliates a look at the future interface of SPOT and functions of the new Delivery Console, SPOTTrac, and RouteTrac.

The last day of the event started with Dave Troemel of BeCreative360 presenting “Online Reviews, the Real Driver of Organic Growth.” ABC and BeCreative360 joint review program updates were presented along with internal rankings and program targets.

The affiliates then shared their growth and performance targets for client satisfaction in 2019. Toran Brown of Rytina Cleaners preented “Market Forces and Forecast” that provided background data and information for forecasting major trends facing the industry.

Then ABC Partner Catherine McCann oversaw a workshop on sustainability. Participants defined goals for their sustainability plan — planet, people, and profit. The workshop opened up into a discussion on actions each affiliate intends to implement in their business.

The grand finale was a program called “Big Thinking and Big Savings.” First, ABC affiliate Country Club Cleaners spoke on their solar project.

Next, hosts Ablitt’s Fine Cleaners and Tailors leadership team outlined how this program has changed their lives and the lives of all of their associates using “The Great Game of Business” as a model.

To conclude, the affiliates gave formal presentations on their best business ideas.

The next ABC meeting will be a “power breakfast” at Clean ’19.

This article was originally written by a writer at

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